Chapter ATCP 144
MILK MARKETING ORDER
ATCP 144.04 Marketing board. ATCP 144.05 Applicability of order. ATCP 144.01ATCP 144.01 Definitions. As used in this chapter, unless the context requires otherwise: ATCP 144.01(1)(1) “Affected producer” means an individual, partnership, corporation or other business entity engaged in the production of milk within this state and the sale of milk to a handler or consumer. ATCP 144.01(2)(2) “District” means an area of the state, as defined in s. ATCP 144.03, from which representatives are elected to serve on the marketing board. ATCP 144.01(3)(3) “Handler” means any person engaged in the business of purchasing or receiving milk from, or selling milk on behalf of, affected producers and introducing it into channels of commerce, or in the business of processing or distributing milk of producers, or any person engaged in the business of producing milk for retail consumption in commercial quantities. ATCP 144.01(4)(4) “Marketing board” or “board” means a ch. 181, Stats., non-stock corporation consisting of affected producers elected to serve as board members and having the duties described in this order. ATCP 144.01(5)(5) “Milk” means the whole lacteal secretion obtained from dairy cows. ATCP 144.01(6)(6) “Process” or “processing” means the bottling, packaging, treating or preparation of milk for fluid consumption or the manufacturing of milk into cheese, butter, nonfat dry milk or other dairy products. ATCP 144.01(7)(7) “Producer-handler” means an affected producer who sells milk to a non-resident handler. ATCP 144.01(8)(8) “Secretary” means the secretary of the state department of agriculture, trade and consumer protection. ATCP 144.01 HistoryHistory: Cr. Register, June, 1983, No. 330, eff. 7-1-83. ATCP 144.02(1)(1) The objectives of this order are to expand and maintain domestic sales of milk and dairy products, develop new products and new markets, improve methods and practices related to marketing or processing of milk and dairy products and inform or educate consumers. ATCP 144.02(2)(2) Funds collected under this order may be used by the marketing board for any purpose to meet one or more of the objectives described in this order including advertising and promotion, market research and development, industrial research and educational programs. Funds may be used by the marketing board to jointly sponsor projects with any private or public organization to meet the objectives of this order. ATCP 144.02 HistoryHistory: Cr. Register, June, 1983, No. 330, eff. 7-1-83. ATCP 144.03(1)(1) The state shall be divided into 25 districts for purposes of electing affected producers to the marketing board. The following counties shall initially constitute the respective districts. ATCP 144.03(1)(a)(a) District 1. Ashland, Bayfield, Burnett, Douglas, Iron, Rusk, Sawyer and Washburn counties ATCP 144.03(1)(b)(b) District 2. Florence, Forest, Langlade, Marinette, Oconto and Vilas counties ATCP 144.03(1)(r)(r) District 18. Kenosha, Milwaukee, Ozaukee, Racine, Sheboygan, Washington and Waukesha counties ATCP 144.03(2)(2) The district boundaries designated in sub. (1) shall exist for at least 3 years after the effective date of the marketing order, at which time the marketing board may reapportion the districts, with the approval of the secretary, to assure fair representation to affected producers. The board may reapportion districts no more frequently than every 3 years coinciding with the anniversary of the effective date of the order. No alteration of district boundaries due to reapportionment shall have the effect of removing a marketing board member from office during the member’s term. ATCP 144.03 HistoryHistory: Cr. Register, June, 1983, No. 330, eff. 7-1-83.
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Department of Agriculture, Trade and Consumer Protection (ATCP)
Chs. ATCP 140- ; Marketing
section
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