Chapter ATCP 14

ATCP 14.01(4) (4) “Brand” means an identification mark as defined in s. 95.11 (1) (a), Stats.

ATCP 14.01 History History: Cr. Register, March, 1975, No. 231, eff. 4-1-75; correction in (1) made under s. 13.93 (2m) (b) 6., Stats., Register, February, 1996, No. 482.

ATCP 14.02 ATCP 14.02 Application for recording of brands.

ATCP 14.02(1) (1) Applications for the recording of a brand shall be made on forms provided by the department and shall include:

ATCP 14.02(1)(a) (a) The applicant’s name and address

ATCP 14.02(1)(b) (b) A facsimile of the desired brand.

ATCP 14.02(1)(c) (c) The site location for the brand as authorized under s. ATCP 14.06 (2) and (3).

ATCP 14.02(1)(d) (d) The signature of the applicant.

ATCP 14.02(2) (2) The application shall be accompanied by an initial recording fee of $20. Failure to remit the recording fee or comply with requirements of sub. (1) shall be cause for the return of the application to the applicant.

ATCP 14.02 History History: Cr. Register, March, 1975, No. 231, eff. 4-1-75.

ATCP 14.03 ATCP 14.03 Expiration and renewal of recorded brands.

ATCP 14.03(1) (1) All recorded brands shall expire on December 31, 1984, and every 10th year thereafter, unless application for renewal of the recorded brand is received prior to expiration date.

ATCP 14.03(2) (2) Applications for renewal of a recorded brand shall be made on forms provided by the department and be accompanied by a renewal fee of $10.

ATCP 14.03(3) (3) Recorded brands shall be declared abandoned if application for renewal is not received by the department within 90 days after expiration date of the period for which the brand was recorded.

ATCP 14.03 History History: Cr. Register, March, 1975, No. 231, eff. 4-1-75.

ATCP 14.04 ATCP 14.04 Disease control identification. No person shall apply a brand to livestock which would alter, deface or obliterate any markings used to identify animals for purposes of disease control.

ATCP 14.04 History History: Cr. Register, March, 1975, No. 231, eff. 4-1-75.

ATCP 14.05 ATCP 14.05 Brand identification. Recorded brands may be applied to livestock only by means of a hot brand, freeze brand, and permanent tattoo method. Recorded brands, as applied to livestock shall be of a size and applied in such a manner as to be clearly readable and identifiable.

ATCP 14.05 History History: Cr. Register, March, 1975, No. 231, eff. 4-1-75.

ATCP 14.06 ATCP 14.06 Brand site.

ATCP 14.06(1) (1) The location of a brand on livestock is an integral part of a brand, and if a single brand is recorded for use on both cattle and horses, it may be recorded for use at a common site location. If the same brand is to be used at a different location on livestock, an additional fee shall be required.

ATCP 14.06(2) (2) Brands for the branding of cattle may be recorded only for application at one of the following sites:

ATCP 14.06(2)(a) (a) Right ear.

ATCP 14.06(2)(b) (b) Left ear.

ATCP 14.06(2)(c) (c) Right side of neck.

ATCP 14.06(2)(d) (d) Left side of neck.

ATCP 14.06(2)(e) (e) Right side of shoulder.

ATCP 14.06(2)(f) (f) Left side of shoulder.

ATCP 14.06(2)(g) (g) Right rib cage.

ATCP 14.06(2)(h) (h) Left rib cage.

ATCP 14.06(2)(i) (i) Right hip.

ATCP 14.06(2)(j) (j) Left hip.

ATCP 14.06(3) (3) Brands for the branding of horses may be recorded only for application at one of the following sites:

ATCP 14.06(3)(a) (a) Right side of head.

ATCP 14.06(3)(b) (b) Left side of head.

ATCP 14.06(3)(c) (c) Right side of neck.

ATCP 14.06(3)(d) (d) Left side of neck.

ATCP 14.06(3)(e) (e) Right shoulder.

ATCP 14.06(3)(f) (f) Left shoulder.

ATCP 14.06(3)(g) (g) Right rib cage.

ATCP 14.06(3)(h) (h) Left rib cage.

ATCP 14.06(3)(i) (i) Right hip.

ATCP 14.06(3)(j) (j) Left hip.

ATCP 14.06(3)(k) (k) Upper lip.

ATCP 14.06(3)(L) (L) Lower lip.

ATCP 14.06(3)(m) (m) Forehead.

ATCP 14.06 History History: Cr. Register, March, 1975, No. 231, eff. 4-1-75.

ATCP 14.07 ATCP 14.07 Brand design.

ATCP 14.07(1) (1) Numbers or numerals shall not be recorded as a brand unless accompanied by additional marking configuration.

ATCP 14.07(2) (2) Single letters may be recorded as a brand, except for the letters “I” and “O” unless accompanied by additional marking configuration.

ATCP 14.07(3) (3) If recording of a brand is refused for any reason, the department shall promptly notify the applicant stating reasons for denial.

ATCP 14.07(4) (4) A configuration or design which can be read as a number through use of the “Farrell system” may not be recorded as a brand.

ATCP 14.07 History History: Cr. Register, March, 1975, No. 231, eff. 4-1-75.

ATCP 14.08 ATCP 14.08 Livestock brand certificate. No brand shall be effective until approved and recorded and an official brand certificate is issued by the department. The department shall grant or deny a request for an official brand certificate within 20 business days after the request is made to the department, provided that the request is accompanied by all requisite information and documentation, including the proposed brand design.

ATCP 14.08 History History: Cr. Register, March, 1975, No. 231, eff. 4-1-75; am. Register, December, 1985, No. 360, eff. 1-1-86.