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(6)“Individual” means a human being.
(7)“Long distance telecommunications service” means a long distance toll service provided on a direct-dialed, single message, dial-1 basis between local exchanges.
(8)“Person” means an individual, corporation, cooperative, partnership, limited liability company, business trust, or business association or entity.
(9)“Provider” means a person that sells, resells, leases, or offers to sell, resell, or lease an electronic communications service to consumers. “Provider” includes an employee or agent that is authorized to act on behalf of, and in the name of, a provider.
Note: For example, “provider” includes a telemarketer or other person who sells electronic communications service on behalf of, and in the name of, a provider.
(10)“Service offering” means an electronic communications service that is offered under a single name or at a single price. A “service offering” includes a category of electronic communications service for which a separate rate is charged by the provider.
(11)“Subscribe” means to enter into a subscription.
(12)“Subscription” means a contract between a provider and a consumer for an electronic communications service that is provided or billed to the consumer on a continuing or periodic basis. “Subscription” includes an oral, written, or electronically recorded contract, and includes any material amendment to an existing contract.
(13)“Telecommunications service” has the meaning given in s. 196.01 (9m), Stats.
(14)“Video programming” has the meaning given in s. 66.0420 (2) (x), Stats.
(15)“Video service” has the meaning given in s. 66.0420 (2) (y), Stats.
(16)“Written” or “in writing” means legibly printed on a tangible non-electronic medium, such as paper, which is delivered to a consumer, or legibly printed in electronic form on a television screen or computer monitor if the consumer can readily retrieve, store, or print the video image for future reference. “Written” or “in writing” does not include presentation on a medium, such as a billboard, which cannot be conveniently retained by a consumer.
History: Cr. Register, July, 1996, No. 487, eff. 1-1-97; correction in (3) made under s. 13.93 (2m) (b) 7., Register November 2002 No. 563; CR 08-027: r. and recr. Register December 2008 No. 636, eff. 1-1-09; corrections in (14) and (15) made under s. 13.92 (4) (b) 7., Stats., Register April 2009 No. 640.
Subchapter II — Subscription and Billing Practices
Note: This subchapter regulates subscription and billing practices related to telecommunications services and cable television services provided to consumers.
This subchapter is adopted under authority of ss. 100.20 (2) and 100.207 (6) (e), Stats. Violations of this chapter may be subject to prosecution under ss. 100.20 (6), 100.26 (3) and (6) and, in the case of telecommunications services, s. 100.207 (6) (b) and (c), Stats. Persons damaged by violations of this subchapter may bring private actions against the violators under ss. 100.20 (5) and 100.207 (6) (a), Stats.
State administrative rules may, under certain circumstances, be preempted by federal law or administrative action. A provision of this subchapter that conflicts with federal law may be preempted.
ATCP 123.02Disclosure to subscriber.
(1)Subscription terms. Except as provided under sub. (4) or (5), a provider shall disclose to a consumer the material terms of a proposed subscription at or before the time that the consumer subscribes. The disclosure shall include all of the following:
(a) A clear identification of each service offering included in the subscription, including the material consumer features, functions, or capabilities which comprise that service offering.
Note: For example, the identification of a video service offering should identify the channels that comprise the offering.
(b) The price which the consumer must pay for each service offering. Prices may be disclosed as price schedules, rates, or formulas, provided that the consumer can readily determine the total amount which he or she must pay. The price shall include the price for all goods and services which the provider bills to the consumer in connection with the service offering.
(c) All incidental charges that may affect the total amount payable by the consumer, including charges for connecting, changing, or disconnecting service. This paragraph does not apply to finance charges or late payment charges if the provider discloses all of the following in writing when the provider first bills the consumer for the principal amount to which those finance charges or late payment charges apply:
1. The circumstances under which the finance charges or late payment charges will apply.
2. The amount of the finance charges or late payment charges, or the method for computing those charges if their amount is not yet known.
(d) The effective date of the subscription unless all of the following apply:
1. The effective date depends on the action of a third party outside the provider’s control.
2. The provider discloses a good faith estimate of the effective date and a means by which the consumer may verify the effective date.
(e) The expiration date of the subscription, if any.
(f) Any limitations on the consumer’s right to cancel the subscription at any time.
(2)Disclosure in writing. Except as provided under sub. (3), a provider shall make the disclosures under sub. (1) in writing. The provider shall disclose the material terms of the subscription in context with each other, and shall not separate those material terms by promotional information.
(3)Oral or electronic disclosure; written confirmation. If a consumer subscribes orally or electronically, the provider may make the disclosure under sub. (1) orally or electronically, provided that both of the following apply:
(a) The provider confirms the disclosure in writing on or before the 15th day after the consumer subscribes, or on or before the day that the provider first bills the consumer under the subscription, whichever is later. The provider may confirm the disclosure as part of a regular billing statement to the consumer.
Note: A provider may incorporate by reference, in its written confirmation under par. (a), information contained in a telephone book or other periodic reference document provided to the subscriber.
(b) The provider does one of the following:
1. Notifies the consumer that the consumer may cancel the subscription at any time without incurring any cancellation charge or disconnect fee.
2. Notifies the consumer that the consumer may cancel the subscription, without incurring any cancellation charge or disconnect fee, prior to a specified cancellation deadline which is not less than 3 days after the consumer receives the written confirmation under par. (a).
(4)Long distance telecommunications rates; exemption. A provider of long distance telecommunications services need not disclose specific long distance rates under sub. (1) if the provider discloses all of the following under sub. (1):
(a) A method by which the consumer may readily determine, without cost to the consumer, the specific rate for long distance telecommunications service between two points. Rates disclosures under this paragraph need not include discounts under par. (b) that will apply.
(b) Any discounts that will apply to long distance rates disclosed to the consumer under par. (a).
(5)Pay-per-view video programming charges; exemption. A provider of pay-per-view video programming is not required to disclose per-view charges under sub. (1) if all of the following apply:
(a) The consumer does not incur the per-view charges unless the consumer specifically orders the services to which those charges pertain.
(b) The provider discloses the per-view charges at or before the time that the consumer orders the services to which those charges pertain.
(c) The provider discloses under sub. (1) any subscription charges which the consumer must pay for the right to order pay-per-view services under par. (a).
History: Cr. Register, July, 1996, No. 487, eff. 1-1-97; CR 08-027: am. (5) (title) and (intro.) Register December 2008 No. 636, eff. 1-1-09.
ATCP 123.04Subscription changes.
(1)Disclosure required. Except as provided under sub. (2), no provider may initiate any price increase or other subscription change without giving the consumer prior notice of that price increase or subscription change. The provider shall give the notice at least 25 days, but not more than 90 days, prior to the subscription change. The provider may give the notice as part of a regular billing statement to the consumer.
Note: Section 100.209 (2), Stats., requires a multichannel video programming distributor, as defined in 47 USC 522 (13), to give a consumer at least 30 days advance written notice before deleting a service or instituting a rate increase.
(2)Exemptions. Subsection (1) does not apply if any of the following apply:
(a) The consumer orders the subscription change, and the provider complies with s. ATCP 123.02 in connection with that order.
(b) The subscription change does not alter the price of the service offering or the total amount billed to the consumer, and does not materially alter the consumer features, functions, or capabilities which comprise the service offering.
(c) The subscription change merely expands a service offering currently billed to the consumer without doing any of the following:
1. Increasing the price of that service offering or increasing the total amount billed to the consumer.
2. Combining that service offering with another service offering which the consumer can order separately, but which the consumer has not affirmatively ordered.
3. Making other material changes to the consumer features, functions, or capabilities which comprise that service offering.
(d) The subscription change results from the expiration of terms granted to the consumer under an introductory or other promotional offer, provided that the provider disclosed both of the following to the consumer at or before the time that the consumer subscribed:
1. The duration of the promotional offer.
2. The terms that would apply after the promotional offer expired.
(e) The subscription change is limited to a change in long distance rates that are exempt from disclosure under s. ATCP 123.02 (4).
(f) The subscription change is limited to a change in pay-per-view video programming charges that are exempt from disclosure under s. ATCP 123.02 (5).
(g) Section ATCP 123.12 exempts the subscription change from coverage under this chapter.
(3)Disclosure form and contents. A provider shall make the disclosure under sub. (1) in writing. The disclosure shall do all of the following:
(a) Clearly describe the proposed subscription change, including any change in price, and any material change in consumer features, functions, or capabilities.
Note: See s. ATCP 123.06 related to negative option billing.
(b) Specify the effective date of the proposed change.
(c) Disclose that the consumer may cancel any service offering directly or indirectly affected by the change, without incurring a cancellation charge or disconnect fee, effective not later than the effective date of the subscription change. This disclosure is not required if, under the terms of the subscription, the consumer may cancel service offerings at any time without incurring a cancellation charge or disconnect fee.
History: Cr. Register, July, 1996, No. 487, eff. 1-1-97; CR 08-027: am. (2) (f) Register December 2008 No. 636, eff. 1-1-09.
ATCP 123.06Negative option billing.
(1)Prohibition. Except as provided under subs. (2) or (3), no provider may bill a consumer for a service offering that the consumer has not affirmatively ordered. A consumer’s failure to reject a service offering is not an affirmative order for service. A consumer’s affirmative order for service may be made orally, electronically, or in writing, subject to s. ATCP 123.02.
(2)Expanded service offering; exemption. A provider need not obtain an affirmative order from a consumer before expanding a service offering currently billed to that consumer unless the expansion has the effect of combining that service offering with another service offering which the consumer can order separately but has not affirmatively ordered.
Note: See s. ATCP 123.04 related to advance notice of price increases and other subscription changes, including expansions of service offerings.
(3)Long distance telecommunications services; exemptions.
(a) Subsection (1) does not prohibit a provider of telecommunications services from billing a consumer for services which that provider is required by law to deliver to that consumer.
(b) Subsection (1) does not prohibit a consumer’s appointed provider of long distance telecommunications services, merely because that consumer did not affirmatively select that provider, from billing that consumer for services used by that consumer.
History: Cr. Register, July, 1996, No. 487, eff. 1-1-97.
ATCP 123.08Automatic renewal or extension. No subscription for a definite period of time may be renewed or extended beyond its scheduled termination date, pursuant to an automatic renewal or extension provision in the contract, unless one of the following applies:
(1)The consumer is free to cancel the contract at any time.
(2)The provider gives the consumer a written notice reminding the consumer of the scheduled automatic renewal or extension. The reminder notice shall be designed to be readily noticed and understood by the consumer. The notice shall be given at least 30 days but not more than 60 days prior to the scheduled effective date of the automatic renewal or extension.
Note: A written notice under this section may be included as part of any billing statement given to the consumer at least 30 days but not more than 60 days prior to the effective date of the automatic renewal.
History: Cr. Register, July, 1996, No. 487, eff. 1-1-97.
ATCP 123.10Prohibited practices. No provider may do any of the following:
(1)Offer to a consumer any prize, prize opportunity, or free or reduced price goods or services whose receipt is conditioned upon an agreement to purchase or lease an electronic communications service unless the provider discloses that purchase or lease requirement in connection with every public announcement or advertisement of the prize, prize opportunity, or free or reduced price goods or services.
Note: See also s. 134.74, Stats., and s. ATCP 123.02.
(2)Misrepresent the provider’s identity to a consumer.
(3)Misrepresent that a consumer has subscribed to or received an electronic communications service.
(4)Misrepresent the terms of a subscription.
(5)Fail to identify, in each bill presented to a consumer, the service offerings for which the provider is billing the consumer.
(6)Fail to honor, on a timely basis, a consumer’s request to cancel an electronic communications service according to this chapter and the terms of the subscription for that service.
(7)Charge a consumer a fee for canceling a subscription or service offering unless the fee is disclosed to the consumer according to ss. ATCP 123.02 and 123.04.
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Published under s. 35.93, Stats. Updated on the first day of each month. Entire code is always current. The Register date on each page is the date the chapter was last published.