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AB338,3,1211 (e) “Discounted cash price” means the charge that applies to an individual who
12pays cash, or a cash equivalent, for a hospital item or service.
AB338,3,1413 (f) “Gross charge” means the charge for a hospital item or service that is
14reflected on a hospital's chargemaster, absent any discounts.
AB338,3,1915 (g) “Hospital items or services” means all items and services, including
16individual items and services and service packages, that may be provided by a
17hospital to a patient in connection with an inpatient admission or an outpatient
18department visit for which the hospital has established a standard charge, including
19all of the following:
AB338,3,2020 1. Supplies and procedures.
AB338,3,2121 2. Room and board.
AB338,4,1
13. Use of the hospital and other areas.
AB338,4,32 4. Services of physicians and nonphysician practitioners employed by the
3hospital.
AB338,4,54 5. Any other item or service for which a hospital has established a standard
5charge.
AB338,4,86 (h) “Machine-readable format” means a digital representation of information
7in a file that can be imported or read into a computer system for further processing.
8“Machine-readable format” includes .XML, .JSON, and .CSV formats.
AB338,4,109 (i) “Payor-specific negotiated charge” means the charge that a hospital has
10negotiated with a 3rd-party payor for a hospital item or service.
AB338,4,1211 (j) “Service package” means an aggregation of individual hospital items or
12services into a single service with a single charge.
AB338,4,1413 (k) “Shoppable service” means a service that may be scheduled by a health care
14consumer in advance.
AB338,4,1715 (L) “Standard charge” means the regular rate established by the hospital for
16a hospital item or service provided to a specific group of paying patients and includes
17all of the following:
AB338,4,1818 1. The gross charge.
AB338,4,1919 2. The payor-specific negotiated charge.
AB338,4,2020 3. The de-identified minimum negotiated charge.
AB338,4,2121 4. The de-identified maximum negotiated charge.
AB338,4,2222 5. The discounted cash price.
AB338,4,2423 (m) “Third-party payor” means an entity that is, by statute, contract, or
24agreement, legally responsible for payment of a claim for a hospital item or service.
AB338,5,2
1(2) Public availability of price information required. A hospital shall make
2publicly available all of the following:
AB338,5,43 (a) A digital file in a machine-readable format that contains a list of all
4standard charges for all hospital items or services described under sub. (3).
AB338,5,65 (b) A consumer-friendly list of standard charges for a limited set of shoppable
6services as provided in sub. (4).
AB338,5,8 7(3) List of standard charges required. (a) A hospital shall do all of the
8following:
AB338,5,109 1. Maintain a list of all standard charges for all hospital items or services in
10accordance with this section.
AB338,5,1211 2. Ensure the list required under subd. 1. is available at all times to the public,
12including by posting the list electronically in the manner provided in this section.
AB338,5,1613 (b) The standard charges contained in the list required to be maintained by a
14hospital under par. (a) 1. shall reflect the standard charges applicable to that location
15of the hospital, regardless of whether the hospital operates in more than one location
16or operates under the same license as another hospital.
AB338,5,1817 (c) The list required under par. (a) 1. shall include all of the following
18information:
AB338,5,1919 1. A description of each hospital item or service provided by the hospital.
AB338,5,2120 2. The following charges for each individual hospital item or service when
21provided in either an inpatient setting or an outpatient department setting:
AB338,5,2222 a. The gross charge.
AB338,5,2323 b. The de-identified minimum negotiated charge.
AB338,5,2424 c. The de-identified maximum negotiated charge.
AB338,5,2525 d. The discounted cash price.
AB338,6,3
1e. The payor-specific negotiated charge, listed by the name of the 3rd-party
2payor and plan associated with the charge and displayed in a manner that clearly
3associates the charge with each 3rd-party payor and plan.
AB338,6,74 3. Any code used by the hospital for purposes of accounting or billing for the
5hospital item or service, including the current procedural terminology code, the
6healthcare common procedure coding system code, the diagnosis related group code,
7the national drug code, or other common identifier.
AB338,6,98 (d) The information contained in the list required under par. (a) 1. shall be
9published in a single digital file that is in a machine-readable format.
AB338,6,1510 (e) The list required under par. (a) 1. shall be displayed in a prominent location
11on the home page of the hospital's website or accessible by selecting a dedicated link
12that is prominently displayed on the hospital's website. If the hospital operates
13multiple locations and maintains a single website, the list required under par. (a) 1.
14shall be posted for each location the hospital operates in a manner that clearly
15associates the list with the applicable location of the hospital.
AB338,6,1616 (f) The list required under par. (a) 1. shall satisfy all of the following criteria:
AB338,6,1817 1. The list is available free of charge and without having to establish a user
18account or password.
AB338,6,2019 2. The list is available without having to submit personal identifying
20information.
AB338,6,2221 3. The list is available without having to overcome any other impediment,
22including entering a code.
AB338,6,2523 4. The list is accessible to a common commercial operator of an Internet search
24engine to the extent necessary for the search engine to index the list and display the
25list as a result in response to a search query of a user of the search engine.
AB338,7,1
15. The list is formatted in a manner prescribed by the department.
AB338,7,22 6. The list is digitally searchable.
AB338,7,43 7. The list uses a naming convention specified by the federal centers for
4medicare and medicaid services.
AB338,7,65 (g) In prescribing the format of the list under par. (f) 5., the department shall
6do all of the following:
AB338,7,77 1. Develop a template for each hospital to use in formatting the list.
AB338,7,118 2. Consider any applicable federal guidelines for formatting similar lists
9required by federal law or rule and ensure that the design of the template enables
10health care researchers to compare the charges contained in the lists maintained by
11each hospital.
AB338,7,1712 3. Design the template under subd. 1. to be substantially similar to the
13template used by the federal centers for medicare and medicaid services for purposes
14similar to the purposes of the list required under par. (a) 1. if the department
15determines that designing the template under subd. 1. to be substantially similar to
16the template used by the federal centers for medicare and medicaid services benefits
17the department.
AB338,7,2018 (h) A hospital shall update the list required under par. (a) 1. at least once each
19year. The hospital shall clearly indicate the date on which the list was most recently
20updated, either on the list or in a manner that is clearly associated with the list.
AB338,8,5 21(4) Consumer-friendly list of shoppable services. (a) Except as provided in
22par. (c), a hospital shall maintain and make publicly available a list of the standard
23charges described under sub. (3) (c) 2. b., c., d., and e. for each of at least 300
24shoppable services provided by the hospital. The hospital may select the shoppable
25services to be included in the list, except that the list shall include either the 70

1services specified as shoppable services by the federal centers for medicare and
2medicaid services or, if the hospital does not provide all of the shoppable services
3specified by the federal centers for medicare and medicaid services, as many of the
470 services specified as shoppable services by the federal centers for medicare and
5medicaid services as the hospital provides.
AB338,8,96 (b) In selecting a shoppable service for inclusion in the list, the hospital shall
7consider how frequently the hospital provides the services and the hospital's billing
8rate for the services and prioritize the selection of services that are among the
9services most frequently provided by the hospital.
AB338,8,1210 (c) If a hospital does not provide at least 300 shoppable services, then the
11hospital shall maintain a list of all shoppable services that the hospital provides
12consistent with the requirements of this subsection.
AB338,8,1313 (d) The list required under this subsection shall satisfy all of the following:
AB338,8,1414 1. The list shall include the following information:
AB338,8,1515 a. A plain-language description of each shoppable service included on the list.
AB338,8,1916 b. The payor-specific negotiated charge that applies to each shoppable service
17included on the list and any ancillary service, listed by the name of the 3rd-party
18payor and plan associated with the negotiated charge and displayed in a manner that
19clearly associates the negotiated charge with the 3rd-party payor and plan.
AB338,8,2320 c. The discounted cash price that applies to each shoppable service included on
21the list and any ancillary service or, if the hospital does not offer a discounted cash
22price for one or more of the shoppable services on the list or ancillary services, the
23gross charge for the shoppable service or ancillary service.
AB338,8,2524 d. The de-identified minimum negotiated charge that applies to each
25shoppable service included on the list and any ancillary service.
AB338,9,2
1e. The de-identified maximum negotiated charge that applies to each
2shoppable service included on the list and any ancillary service.
AB338,9,73 f. Any code used by the hospital for purposes of accounting or billing for each
4shoppable service included on the list and any ancillary service, including the
5current procedural terminology code, the healthcare common procedure coding
6system code, the diagnosis related group code, the national drug code, or other
7common identifier.
AB338,9,88 2. If applicable, the list shall do all of the following:
AB338,9,129 a. State each location at which the hospital provides the shoppable service and
10whether the standard charges included in the list apply at that location to the
11provision of that shoppable service in an inpatient setting, an outpatient department
12setting, or in both of those settings.
AB338,9,1413 b. Indicate if one or more of the shoppable services specified by the federal
14centers for medicare and medicaid services is not provided by the hospital.
AB338,9,1615 (e) The list required under this subsection shall satisfy all of the following
16criteria:
AB338,9,1717 1. The list is displayed in the manner provided in sub. (3) (e).
AB338,9,2118 2. The list is available free of charge, without having to register or establish a
19user account or password, without having to submit personal identifying
20information, and without having to overcome any other impediment, including
21entering a code to access the list.
AB338,9,2222 3. The list is searchable by service description, billing code, and payor.
AB338,9,2323 4. The list is updated in the manner provided in sub. (3) (h).
AB338,10,3
15. The list is accessible to a common commercial operator of an Internet search
2engine to the extent necessary for the search engine to index the list and display the
3list as a result in response to a search query of a user of the search engine.
AB338,10,54 6. The list is formatted in a manner that is consistent with the format
5prescribed by the department under sub. (3) (f) 5.
AB338,10,9 6(5) Reporting. Every time a hospital updates a list as required under subs. (3)
7(h) and (4) (e) 4., the hospital shall submit the updated list to the department. The
8department shall prescribe the form in which the updated list shall be submitted to
9the department.
AB338,10,12 10(6) Monitoring and enforcement. (a) The department shall monitor each
11hospital's compliance with the requirements of this section using any of the following
12methods:
AB338,10,1413 1. Evaluating complaints made by persons to the department regarding
14noncompliance with this section.
AB338,10,1615 2. Reviewing any analysis prepared regarding noncompliance with this
16section.
AB338,10,1717 3. Auditing the websites of hospitals for noncompliance with this section.
AB338,10,1818 4. Confirming that each hospital submitted the lists required under sub. (5).
AB338,10,2019 (b) If the department determines that a hospital is not in compliance with any
20provisions of this section, the department shall take the following actions:
AB338,10,2221 1. Provide a written notice to the hospital that clearly explains the manner in
22which the hospital is not in compliance with this section.
AB338,10,2423 2. Request a corrective action plan from the hospital if the hospital has
24materially violated a provision of this section, as determined under sub. (7).
AB338,11,3
13. Impose a penalty determined under sub. (8) and publicize the penalty on the
2department's website. The department shall impose a penalty only if the hospital
3does any of the following:
AB338,11,54 a. Fails to respond to the department's request to submit a corrective action
5plan.
AB338,11,76 b. Fails to comply with the requirements of a corrective action plan submitted
7to the department.
AB338,11,128 (c) The department shall create and maintain a publicly available list on its
9website of hospitals that have been found to have violated any provision of this
10section, that have been issued a penalty, or that have been sent a warning notice,
11request for a corrective action plan, or any other written communication from the
12department.
AB338,11,1513 (d) In considering an application for renewal of a hospital's license, the
14department shall consider whether the hospital is or has been in compliance with
15this section.
AB338,11,17 16(7) Material violation; corrective action plan. (a) A hospital materially
17violates this section if the hospital does any of the following:
AB338,11,1818 1. Fails to comply with the requirements of sub. (2).
AB338,11,2019 2. Fails to publicize the hospital's standard charges in the form and manner
20required by subs. (3) and (4).
AB338,12,221 (b) If the department determines that a hospital has materially violated this
22section, the department shall issue a notice of material violation to the hospital and
23request that the hospital submit a corrective plan of action. The notice shall indicate
24the form and manner in which the corrective action plan shall be submitted to the

1department, and clearly state the date by which the hospital is required to submit
2the plan.
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