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3. The categories of sources from which consumers' personal information was
10collected in the preceding 12 months.
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4. The business or commercial purposes for collecting consumers' personal
12information.
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5. If the business has sold consumers' personal information in the preceding
1412 months, the business or commercial purposes for selling the personal information.
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6. If the business has shared consumers' personal information with a 3rd party
16in the preceding 12 months, the categories of 3rd parties with whom the business has
17shared personal information.
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7. A list of the categories of consumers' personal information sold, if the
19business has sold consumers' personal information in the preceding 12 months, or
20if the business has not sold consumers' personal information in the preceding 12
21months, a disclosure of that fact.
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8. A list of the categories of consumers' personal information disclosed for a
23business purpose, if the business has disclosed consumers' personal information for
24a business purpose in the preceding 12 months, or if the business has not disclosed
1consumers' personal information for a business purpose in the preceding 12 months,
2a disclosure of that fact.
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(b) If a business does not have an online privacy policy or a Wisconsin-specific
4description of consumers' privacy rights under par. (a) and the business has an
5Internet site, the business shall disclose the information listed in par. (a) 1. to 8. on
6its Internet site in a form that is reasonably accessible to consumers.
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(c) A business that makes a disclosure under par. (a) or (b) shall update the
8information in the disclosure at least once every 12 months.
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9(3) Disclosure of information collected. (a) 1. Upon receiving a verifiable
10consumer request from a consumer, a business that has collected personal
11information about that consumer shall promptly disclose and deliver free of charge
12to the consumer all of the following:
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a. The categories of personal information it has collected about the consumer
14in the preceding 12 months.
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b. The categories of sources from which the consumer's personal information
16was collected in the preceding 12 months.
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c. The business or commercial purposes for collecting the consumer's personal
18information.
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d. If the business has sold the consumer's personal information in the preceding
2012 months, the business or commercial purposes for selling the personal information.
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e. If the business has shared the consumer's personal information with 3rd
22parties in the preceding 12 months, the categories of 3rd parties with whom the
23business has shared personal information.
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f. The specific pieces of personal information that the business has collected
25about the consumer in the preceding 12 months.
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12. A business may disclose and deliver personal information to a consumer
2under this paragraph only after receiving a verifiable consumer request from the
3consumer.
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3. A business shall make available to consumers 2 or more methods for
5submitting verifiable consumer requests for a disclosure under this paragraph
6including, at a minimum, a toll-free telephone number and, if the business
7maintains an Internet site, an Internet address.
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4. a. Except as provided in subd. 4. b., a business shall deliver the disclosure
9required under this paragraph within 45 days of receiving a verifiable consumer
10request from a consumer. A business shall promptly take steps to determine whether
11a request received is a verifiable consumer request. The time that a business spends
12determining whether a request is a verifiable consumer request is included in the
1345-day deadline under this subd. 4. a.
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b. A business may deliver the disclosure required under this paragraph within
1590 days after receiving a verifiable consumer request if reasonably necessary and if
16the business notifies the consumer of the delayed delivery before the time period
17under subd. 4. a. expires.
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5. A business shall deliver personal information under this paragraph in
19writing and through the consumer's account with the business, if the consumer
20maintains an account with the business. If the consumer does not maintain an
21account with the business, the business shall deliver personal information under this
22paragraph by mail or electronically, at the choice of the consumer. If the business
23provides personal information under this paragraph electronically, the business
24shall provide the information in a portable and, to the extent technically feasible, a
1readily useable format that allows the consumer to transmit the information to
2another entity without hindrance.
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6. A business may not require a consumer to create an account in order to
4submit a verifiable consumer request for a disclosure of personal information
5required under this paragraph.
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7. A business is not required to provide personal information to a consumer
7under this paragraph more than 2 times in a 12-month period.
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(b) Paragraph (a) does not require any of the following:
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1. That a business retain any personal information collected for a single,
10onetime transaction, if the personal information is not sold or retained by the
11business.
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2. That a business reidentify or otherwise link information that is not
13maintained in a manner that would be considered personal information.
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(c) 1. Upon receiving a verifiable consumer request from a consumer, a business
15that has sold or disclosed for a business purpose personal information about that
16consumer shall disclose to the consumer the following information:
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a. If the business has collected personal information in the preceding 12
18months, the categories of personal information that the business collected about the
19consumer.
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b. If the business sold the consumer's personal information in the preceding 12
21months, the categories of the personal information that the business sold.
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c. If the business sold the consumer's personal information in the preceding 12
23months, for each 3rd party to whom the business sold the personal information, the
24categories of personal information that the business sold to the 3rd party.