SB977,9,12 (3) Disclosure of information collected. (a) 1. Upon receiving a verifiable consumer request from a consumer, a business that has collected personal information about that consumer shall promptly disclose and deliver free of charge to the consumer all of the following:

SB977,9,14 a. The categories of personal information it has collected about the consumer in the preceding 12 months.

SB977,9,16 b. The categories of sources from which the consumer's personal information was collected in the preceding 12 months.

SB977,9,18 c. The business or commercial purposes for collecting the consumer's personal information.

SB977,9,20 d. If the business has sold the consumer's personal information in the preceding 12 months, the business or commercial purposes for selling the personal information.

SB977,9,23 e. If the business has shared the consumer's personal information with 3rd parties in the preceding 12 months, the categories of 3rd parties with whom the business has shared personal information.

SB977,9,25 f. The specific pieces of personal information that the business has collected about the consumer in the preceding 12 months.

SB977,10,3 2. A business may disclose and deliver personal information to a consumer under this paragraph only after receiving a verifiable consumer request from the consumer.

SB977,10,7 3. A business shall make available to consumers 2 or more methods for submitting verifiable consumer requests for a disclosure under this paragraph including, at a minimum, a toll-free telephone number and, if the business maintains an Internet site, an Internet address.

SB977,10,13 4. a. Except as provided in subd. 4. b., a business shall deliver the disclosure required under this paragraph within 45 days of receiving a verifiable consumer request from a consumer. A business shall promptly take steps to determine whether a request received is a verifiable consumer request. The time that a business spends determining whether a request is a verifiable consumer request is included in the 45-day deadline under this subd. 4. a.

SB977,10,17 b. A business may deliver the disclosure required under this paragraph within 90 days after receiving a verifiable consumer request if reasonably necessary and if the business notifies the consumer of the delayed delivery before the time period under subd. 4. a. expires.

SB977,11,2 5. A business shall deliver personal information under this paragraph in writing and through the consumer's account with the business, if the consumer maintains an account with the business. If the consumer does not maintain an account with the business, the business shall deliver personal information under this paragraph by mail or electronically, at the choice of the consumer. If the business provides personal information under this paragraph electronically, the business shall provide the information in a portable and, to the extent technically feasible, a readily useable format that allows the consumer to transmit the information to another entity without hindrance.

SB977,11,5 6. A business may not require a consumer to create an account in order to submit a verifiable consumer request for a disclosure of personal information required under this paragraph.

SB977,11,7 7. A business is not required to provide personal information to a consumer under this paragraph more than 2 times in a 12-month period.

SB977,11,8 (b) Paragraph (a) does not require any of the following:

SB977,11,11 1. That a business retain any personal information collected for a single, onetime transaction, if the personal information is not sold or retained by the business.

SB977,11,13 2. That a business reidentify or otherwise link information that is not maintained in a manner that would be considered personal information.

SB977,11,16 (c) 1. Upon receiving a verifiable consumer request from a consumer, a business that has sold or disclosed for a business purpose personal information about that consumer shall disclose to the consumer the following information:

SB977,11,19 a. If the business has collected personal information in the preceding 12 months, the categories of personal information that the business collected about the consumer.

SB977,11,21 b. If the business sold the consumer's personal information in the preceding 12 months, the categories of the personal information that the business sold.

SB977,11,24 c. If the business sold the consumer's personal information in the preceding 12 months, for each 3rd party to whom the business sold the personal information, the categories of personal information that the business sold to the 3rd party.

SB977,12,3 d. If the business disclosed the consumer's personal information for a business purpose in the preceding 12 months, the categories of the personal information that the business disclosed.

SB977,12,5 2. A business shall identify the information required to be disclosed under subd. 1. c. separately from the information required to be disclosed under subd. 1. d.

SB977,12,9 3. A business shall make available to consumers 2 or more methods for submitting verifiable consumer requests for a disclosure under this paragraph including, at a minimum, a toll-free telephone number and, if the business maintains an Internet site, an Internet address.

SB977,12,15 4. a. Except as provided in subd. 4. b., a business shall deliver the disclosure required under this paragraph within 45 days of receiving a verifiable consumer request from a consumer. A business shall promptly take steps to determine whether a request received is a verifiable consumer request. The time that a business spends determining whether a request received is a verifiable consumer request is included in the 45-day deadline under this subd. 4. a.

SB977,12,19 b. A business may deliver the disclosure required under this paragraph within 90 days after receiving a verifiable consumer request if reasonably necessary and if the business notifies the consumer of the delayed delivery before the time period under subd. 4. a. expires.

SB977,13,3 5. A business shall deliver personal information under this paragraph in writing and through the consumer's account with the business, if the consumer maintains an account with the business. If the consumer does not maintain an account with the business, the business shall deliver personal information under this paragraph by mail or electronically, at the choice of the consumer. If the business provides information under this paragraph electronically, the business shall provide the information in a portable and, to the extent technically feasible, a readily useable format that allows the consumer to transmit the information to another entity without hindrance.

SB977,13,6 6. A business may not require a consumer to create an account in order to submit a verifiable consumer request for a disclosure of personal information required under this paragraph.

SB977,13,10 (4) Selling or collecting information. (a) A business may not collect a consumer's personal information or use the personal information for a particular purpose unless the business informs the consumer, at or before the point of collecting the information, about all of the following: