Trans 201.18(2)(c)(c) The sign is not erected in a location where it constitutes a traffic hazard. Trans 201.18(3)(3) Agricultural test plot signs. Agricultural test plot sign displays are subject to the permit requirement of s. Trans 201.07, and the following provisions: Trans 201.18(3)(a)(a) One permit shall cover all the signs in an agricultural test plot sign display. Permit fees shall be based on the total surface areas of all signs in the display. Trans 201.18(3)(b)(b) There may be no more than one sign facing traffic in each direction that identifies the test plot and the seed manufacturer. Such a sign must be located within 50 feet of the test plot that it identifies. Trans 201.18(3)(c)(c) Signs shall be permitted only during the growing season and shall be removed within 7 days after harvest of the test plot crop is completed and in any event shall be removed prior to November 1 of each year. Trans 201.18(3)(d)(d) Row markers and variety markers may not contain identification of the seed manufacturer. Trans 201.18 HistoryHistory: Cr. Register, July, 1983, No. 331, eff. 8-1-83. Trans 201.19(1)(1) Purpose. The purpose of this section is to interpret the provisions of s. 84.30 (3) (c), Stats., relating to on-property signs. Trans 201.19(2)(2) Off premises advertising not permitted. An on-property sign may advertise only activities conducted on the property on which it is located, the name of the establishment and the establishment’s principal product or service offered on the premises. A permit for an off-property sign is required for any sign violating the content restrictions of this subsection. Trans 201.19(3)(3) Narrow strips. Where the sign site is located at or near the end of a narrow strip contiguous to the advertised activity, the sign site shall not be considered part of the premises on which the activity being advertised is conducted. A narrow strip shall include any configuration of land which is such that it cannot be put to any reasonable use related to the activity other than for signing purposes. Trans 201.19(4)(a)(a) When a property may contain signs visible from 2 controlled highways, the department interprets s. 84.30 (3) (c) 1., Stats., to allow up to 4 single-faced or 2 double-faced signs on the property, with one sign exposure visible and designed to be read from each of 4 different directions of travel. Trans 201.19(4)(b)(b) Whether or not a property may contain signs visible from 2 controlled highways, the department interprets s. 84.30 (3) (c) 2, Stats., to allow only one extra on-property sign exposure. Trans 201.19(5)(5) On-premises signs prohibited. No on-property sign may be erected in an area across a street or road from the area where the business is conducted or in any area developed for the purpose of erecting a sign. Trans 201.19 HistoryHistory: Cr. Register, July, 1983, No. 331, eff. 8-1-83; am. (2), cr. (5), Register, April, 2001, No. 544, eff. 5-1-01. Trans 201.20(1)(1) Purpose. The purpose of this section is to set out the standards employed by the department in making determinations of customary use under s. 84.30 (4) (intro.), Stats., which are used for certifying local sign control ordinances to the federal highway administration under 23 USC 131 (d). Trans 201.20(2)(2) Applicability. This section applies to local certification applications filed by counties, cities, villages or towns after August 1, 1983, and to applications for the re-certification of previously certified ordinances filed after that date. Trans 201.20(3)(3) Definition. “Local certification” means the department’s acceptance, under s. 84.30 (4) (intro.), Stats., of a local zoning authority’s determination of customary use as to the size, lighting and spacing of outdoor advertising signs in the zoned commercial or industrial areas of the locality. Trans 201.20(4)(4) Inventory. An application for local certification must include a copy of the local zoning ordinance and an inventory of all existing signs within the area to be certified. Trans 201.20(5)(5) Ordinance. The local determination of customary use shall be in the form of an ordinance. The department shall accept for certification an ordinance that meets the other requirements of this section, that includes provisions ensuring effective enforcement and that conforms to and complies with the following: Trans 201.20(5)(a)(a) The local zoning authority’s controls shall include the regulation of size, of lighting and of spacing of signs, in all commercial and industrial zones. Trans 201.20(5)(b)(b) Unless a Wisconsin statute or administrative rule requires otherwise, the local zoning authority’s controls may be either more or less restrictive than the appropriate controls set forth in the agreement in effect between the department and the secretary of transportation of the United States entered pursuant to s. 84.30 (12), Stats. Trans 201.20(5)(c)(c) If a local zoning authority has extraterritorial zoning jurisdiction under s. 62.23 (7a), Stats., and exercises control of signs in commercial and in industrial zones within this extraterritorial zoning jurisdiction, sign control by that local zoning authority may be accepted in lieu of the otherwise applicable control within the extraterritorial zoning jurisdiction. Trans 201.20(5)(d)(d) The department shall notify the federal highway administration in writing of those zoning jurisdictions wherein a local zoning authority’s controls apply and shall periodically assure itself that the size, lighting and spacing control provisions of each applicable local zoning ordinance certified under this section are actually being enforced by the appropriate local zoning authority. Trans 201.20(5)(e)(e) Nothing in this section shall diminish the department’s authority or relieve the department from responsibility to limit signs within controlled areas of commercial and industrial zones.