AB75-AA4,1,8
3“
(2m) Notwithstanding sub. (2), a person may label a meat alternative as, or
4sell or offer for sale a meat alternative that is labeled as, a type of meat alternative
5or similar term if the label clearly indicates that the product does not contain meat
6from any animal by using one or more of the terms “plant-based,” “
vegan,”
7“meatless,” “meat-free,” “vegetarian,” “
veggie,” “made from plants,” or
8“veggie-based” or a comparable qualifier.”.